After failing to sell his idea for a TV show, Google CEO Eric Schmidt is now shopping around a book proposal. Schmidt’s book will be written with (or…’by,’ if we learned anything from Jersey Shore’s Snooki’s book) Jared Cohen, a Rhodes Scholar and counterterror adviser to Condoleeza Rice and Hillary Clinton.
Publisher bids are due today. Schmidt reportedly spent 2010 shopping his TV show, but failed to find a buyer. With his job title at Google changing this year from CEO to “executive chairman” in April, he may have more time to find publishers for his book.
The book, titled Empire of the Mind: The Dawn of the Techno-Political Age, grew out of an essay that the two men worked on titled “The Digital Disruption.” That essay examined the challenges that technology poses to authoritarian regimes.
An editor has described the book proposal as “wonky and policy oriented,” but says it’s also remarkably timely, considering the wave of social media-fueled protests that have been unsettling the Middle East and Egypt.
Schmidt, in addition to remaining on-staff at Google, is a member of the White House’s Council of Advisors on Science and Technology. Cohen, who also wrote Children of Jihad: A Young American’s Travels Among the Youth of the Middle East, has said that Google Ideas would be addressing issues like counter-radicalization and the uses of technology in solving global problems.
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